Seán Kennedy

Recent Posts

The Importance of Choosing the Right Business Structure from Day One

Posted by Seán Kennedy on May 17, 2018 4:00:00 PM

People make many important choices when starting a business, such as where to locate and how much to invest. However, arguably the most important decision of all, and the one with the most sweeping consequences, is their choice of business structure.

The structure of a business affects such far-reaching issues as who will make critical decisions in the future, how much tax the business will pay, how profits and losses will be distributed among key stakeholders, and the nature of the liabilities faced by the business owners.

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Topics: SME's, Business Tips

The Benefits of Big Data – How SMEs Can Use it to their Advantage

Posted by Seán Kennedy on May 10, 2018 4:00:00 PM

Whatever your sector, you have probably come across the term ‘big data’. Big data is used by a growing number of businesses to improve customer service, modify a product or service, and generally forge ahead. As an SME, you may well be wondering if it is something that’s best left to the big boys. The good news is that you needn’t hang about on the sidelines. Whatever your company size, you can use big data insights to get a better understanding of your customers - and the way they interact with your business.

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Topics: Technology

15 Free Digital Marketing Tools for SMEs and Start-ups

Posted by Seán Kennedy on May 4, 2018 9:30:00 AM

It’s not always easy to make big things happen as a smaller business or start-up. Budgets are tight, resources are limited and there’s the constant challenge of trying to do more with less. This is especially true when it comes to marketing your business and achieving the kind of sustainable growth you need to compete with the big names in your industry.

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Topics: SME's, Business Tips

Are you prepared for GDPR? An overview for Irish SMEs

Posted by Seán Kennedy on Apr 27, 2018 11:14:02 AM

The EU General Data Protection Regulation (GDPR) is set to become law on the 25th of May 2018, and will essentially replace the numerous laws on data protection with one overlying protocol. The GDPR relates to businesses of all sizes, and small to medium enterprises can benefit from preparing themselves for the changes ahead.

 

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Topics: SME's

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